The eye of the tagga » Trends

Yahoo and Google jockey for positioning in mobile search

admin — Fri, 12 Sep 2008 06:23:25 +0000

Big players are vying for the best positioning they can in the mobile marketplace. Just this week, Yahoo has struck a search deal with AT&T.

Some things may not be going so well at Yahoo! but the company has managed to pull off something of a coup in the mobile marketing arena by striking a search deal with AT&T. The Big deal is that Yahoo will have access to as many as 70 million, (yes, I said 70 million) customers in the US of A. They plan to send news, photos and weather to those phones and I am pretty sure lots of other stuff.

Google also is getting in the act with the “Gphone” (yes, the Google phone), in cahoots with T-Mobile, will be seen soon. They are working on a deal with Verizon.

Here, we are at Tagga, are on the precipice of a huge (yes, I mean huge) marketing opportunity. Search is one way to do it. Enabling businesses and anyone to freely setup mobile campaigns is another approach. We want mobile marketing to be self-serve, easy and cheap - - if not FREE. Yahoo!

Trevi

Yahoo and Google jockey for positioning in mobile search Big players are vying

Mobile Facts, lots of mobile users

Chris — Sat, 26 Jul 2008 13:30:12 +0000

Amielle sent me this giant list of mobile usage facts today. I’m not sure how this data was obtained or how valid it really is, but I have heard from many sources that there are three billion mobile users out there. Conversely, their are only one billion internet users in the world and mobile internet user numbers are substantially fewer than that. Mobile marketing and advertising have come a long way, but there is still quite a void when it comes to tools for mobile marketers. Admob has been doing a wonderful job serving mobile internet ads, but most mobile users still don’t have mobile internet coverage. All mobile users have SMS, and that’s where tagga hopes to fill a mobile marketing void.

Chris Richardson
tagga developer

Mobile Facts, lots of mobile users Amielle sent me this giant list of mobile us

Must Love Dogs

Chris — Sat, 26 Jul 2008 08:00:35 +0000

No, this is not about the crappy (in my opinion) romantic comedy staring John Cusack. You must love dogs to work at tagga, because a great many dogs roam free here. I personally love dogs, so I enjoy the canine company. With our shared office space, we have as many as three dogs running around here on a daily basis. Sometimes they fight eachother and sometimes they hump our legs and rarely they pee on the floor, but it’s mostly good times. One dog in particular I find quite hilarious. Mika is her name and she is a beagle doberman cross, a beagleman or dobeagle. She doesn’t looks so much like a cross as a doberman sized beagle. Having had a beagle myself, observing the mannerisms of a beagle at four times scale is pretty funny. Fellow beagle owners will understand why beagles should be as small as they are, mischief.

Chris Richardson
tagga developer

Must Love Dogs No, this is not about the crappy (in my opinion) romantic comedy